
Back in February, Blizzard’s Holly Longdale said the quiet part out loud when she declared that the Warcraft IP is being “underutilized.” Maybe you could push back against that; it’s had multiple strategy titles, an MMO, books, and a popular card game, and maybe you could say it’s best not to dilute a brand too […]
Source: https://massivelyop.com/2026/03/13/the- ... rutilized/
